Juju never caused the downfall of Kumawood – Ola Michael ‘clashes’ with Portia Asare

The
discussions
about
the
issues
that
caused
the
downfall
and
literal
collapse
of
the
Ghanaian
movie
industry
seem
never
to
end.

During
a
recent
interview,
Portia
Asare
suggested
that
the
collapse
of
the
industry
was
largely
because
of
the
decision
of
some
people
to
allegedly
use
juju
(black
magic)
on
their
colleagues
because
they
felt
they
were
doing
better
than
them.

Reacting
to
Portia’s
submissions
on
UTV’s
United
Showbiz
program,
popular
movie
director
and
producer,
Ola
Michael
argued
that
Portia
Asare’s
claims
are
quite
false.

According
to
Ola
Michael,
there
are
a
lot
of
factors
that
caused
the
downfall
of
the
movie
industry.

But
the
supposed
use
of
juju
because
some
actors
would
be
the
least
of
them.

He
mentioned
that
one
of
the
biggest
things
that
caused
the
troubles
of
the
industry
was
how
the
producers
kept
releasing
a
lot
of
movies
into
the
system
when
the
consumers
were
the
same
people.

The
current
host
of
Near
FM’s
Midmorning
mentioned
that
at
a
point,
the
Kumawood
industry,
for
instance,
had
producers
releasing
about
20
movies
into
the
system,
and
all
these
movies
were
part
1
and
2.

He
added
that
it
was
not
too
logical
because
the
people
who
were
buying
the
movies
were
quite
small
and
at
the
point
they
got
fed
up,
the
industry
started
to
collapse.

The
second
argument
he
made
was
that
the
industry
failed
to
catch
up
early
with
the
trends.

Because
at
the
time
some
countries
were
producing
movies
on
DVD
tapes,
the
Ghanaian
industry
was
still
stuck
on
CVD,
which
did
not
give
the
movies
the
best
quality
because
on
how
the
monies
were
compressed
on
it.